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The EU’s own advisers just backed “less harm, less tax”. Will the Cou …

The debate over how the EU should tax nicotine products has taken a significant turn. In its draft opinion on the revision of the Tobacco Taxation Directive (TED), the European Economic and Social Committee …
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Vaping can save 200 million lives and flavours play a key role in helping smokers quit. However, policymakers want to limit or ban flavours, putting our effort to end smoking-related deaths in jeopardy.
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THR Weekly Wrap-Up: Sweden Stands Firm While EU Policies Threaten Safer Alt …

The EU is highly likely to jeopardise harm reduction efforts by imposing higher taxes on less risky nicotine products, while Sweden has systematically proven through its approach that harm reduction is one of the …
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Vaping can save 200 million lives and flavours play a key role in helping smokers quit. However, policymakers want to limit or ban flavours, putting our effort to end smoking-related deaths in jeopardy.
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Smears, Bots, and Bureaucrats: The Next Phase of the EU Attack on THR

In the final hours of the European Economic and Social Committee’s (EESC)* session on the Tobacco Excise Directive (TED), a manoeuvre emerged that has left observers stunned. Andris Gobiņš, a Latvian member of the …
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Vaping can save 200 million lives and flavours play a key role in helping smokers quit. However, policymakers want to limit or ban flavours, putting our effort to end smoking-related deaths in jeopardy.
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When Evidence Is Ignored: Youth Data, Adult Smokers, and the Reality of Har …

For years, public conversation around nicotine has been dominated by one word: youth. Every headline, press release, and policy proposal seems to revolve around the fear that a new generation is on the brink …
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Vaping can save 200 million lives and flavours play a key role in helping smokers quit. However, policymakers want to limit or ban flavours, putting our effort to end smoking-related deaths in jeopardy.
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Impact Unfiltered and the Politics of Silencing

In recent weeks, a little-known NGO called Impact Unfiltered has found itself at the center of a troubling controversy in Brussels. The organization claimed that thousands of consumer submissions to the EU Tobacco Tax …
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Vaping can save 200 million lives and flavours play a key role in helping smokers quit. However, policymakers want to limit or ban flavours, putting our effort to end smoking-related deaths in jeopardy.
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THR Weekly Wrap-Up: Harm Reduction Advances Amid Global Pushback

Hi THR supporters, I’m back with the latest updates from the vaping world. Let’s start with some good news – because why not? I was particularly excited about this one. The French health agency …
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Vaping can save 200 million lives and flavours play a key role in helping smokers quit. However, policymakers want to limit or ban flavours, putting our effort to end smoking-related deaths in jeopardy.
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EU vs. Consumers: The Commission is Choosing Ideology Over Lives

The European Commission constantly prides itself on the promise to legislate based on evidence and open public consultation. Yet, as we approach the critical update of the Tobacco Products Directive (TPD), that promise is …
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Vaping can save 200 million lives and flavours play a key role in helping smokers quit. However, policymakers want to limit or ban flavours, putting our effort to end smoking-related deaths in jeopardy.
Read More >>

Does the EU Commission Think Your Opinion Doesn’t Count?

When the European Commission talks about “Better Regulation,” it promises smarter laws, more transparency, and a central role for citizens. In practice, however, ordinary people who take the time to engage with EU consultations …
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Vaping can save 200 million lives and flavours play a key role in helping smokers quit. However, policymakers want to limit or ban flavours, putting our effort to end smoking-related deaths in jeopardy.
Read More >>

Brazil May Finally Be Ready to Talk About Vape Regulation

For years, Brazil has relied on a simple approach to vaping: ban it and move on. No real distinction between products, no serious discussion about regulation, just a total prohibition that, in practice, hasn’t …
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Vaping can save 200 million lives and flavours play a key role in helping smokers quit. However, policymakers want to limit or ban flavours, putting our effort to end smoking-related deaths in jeopardy.
Read More >>

THR Weekly Wrap Up – 2026 Is Just Getting Started

For the first time in 2026, I’m back with the weekly wrap-up blog, vapers. There’s quite a lot to report, so stay with me! Even though the year has just started, the vaping world …
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Join Us

Vaping can save 200 million lives and flavours play a key role in helping smokers quit. However, policymakers want to limit or ban flavours, putting our effort to end smoking-related deaths in jeopardy.
Read More >>
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