Press Releases

Consumer Groups Across Europe Write to Commission: Stop the War on Harm Red …

Brussels, 13 April 2026 — Seven consumer organisations from across Europe have signed an open letter to European Commission President Ursula von der Leyen and Health Commissioner Olivér Várhelyi, urging them to rethink the …
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Vaping can save 200 million lives and flavours play a key role in helping smokers quit. However, policymakers want to limit or ban flavours, putting our effort to end smoking-related deaths in jeopardy.
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WVA slams TPD Evaluation Report as complacent and biased

Brussels, 2 April 2026 – The evaluation of the EU’s tobacco rules celebrates that the Tobacco Products Directive (TPD) is successfully reducing smoking despite the EU being on track to miss its 2040 smoke-free …
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Vaping can save 200 million lives and flavours play a key role in helping smokers quit. However, policymakers want to limit or ban flavours, putting our effort to end smoking-related deaths in jeopardy.
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Sweden Is Now Smoke-Free. The EU Is Pushing Policies That Would Make That I …

1 April 2026 — New data from Sweden’s leading public health research institute, CAN, confirms that daily smoking among adults has fallen to just 3.7%, well below the WHO’s and EU’s 5% smoke-free threshold. …
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Vaping can save 200 million lives and flavours play a key role in helping smokers quit. However, policymakers want to limit or ban flavours, putting our effort to end smoking-related deaths in jeopardy.
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23 Scientific Experts Confront von der Leyen Over Commission’s “Damagin …

BRUSSELS, 27 February 2026 – In an open letter addressed to President Ursula von der Leyen, 23 of Europe’s leading scientific experts have condemned the European Commission for spreading “damaging misinformation” regarding the safety …
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Vaping can save 200 million lives and flavours play a key role in helping smokers quit. However, policymakers want to limit or ban flavours, putting our effort to end smoking-related deaths in jeopardy.
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L’avertissement néerlandais : la Belgique doit rejeter l’interdiction …

BRUXELLES, le 26 février 2026 – Le Conseil des ministres belge se réunira demain, 27 février, pour discuter d’une interdiction quasi totale des arômes pour les cigarettes électroniques. La proposition, introduite par le Ministre …
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Vaping can save 200 million lives and flavours play a key role in helping smokers quit. However, policymakers want to limit or ban flavours, putting our effort to end smoking-related deaths in jeopardy.
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EESC’s call for ‘less harm, less tax’ approach on nicotine products

Brussels, 23 February 2026 – The European Economic and Social Committee (EESC) draft opinion on the revision of the Tobacco Taxation Directive (TED) calls on the EU to follow a risk‑based taxation approach and …
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Vaping can save 200 million lives and flavours play a key role in helping smokers quit. However, policymakers want to limit or ban flavours, putting our effort to end smoking-related deaths in jeopardy.
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EU-STEUERHAMMER: Brüssel will Preise explodieren lassen! So macht Europa k …

WIEN / BRÜSSEL, 20. Februar 2026 – Kaum hat Österreich seine eigene neue Steuer auf E-Zigaretten, Nikotinbeutel und Zigaretten beschlossen, holt Brüssel zum Gegenschlag aus. Ein neues Geheim-Papier aus dem EU-Rat enthüllt: Die EU …
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Vaping can save 200 million lives and flavours play a key role in helping smokers quit. However, policymakers want to limit or ban flavours, putting our effort to end smoking-related deaths in jeopardy.
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Konsumentorganisationer uppmanar Sverige att värna den nationella strategi …

STOCKHOLM, 20 februari 2026 – World Vapers’ Alliance (WVA) har tillsammans med flera andra europeiska konsumentorganisationer idag överlämnat ett öppet brev till den svenska regeringen. I brevet uppmanas regeringen att motsätta sig det nuvarande …
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Vaping can save 200 million lives and flavours play a key role in helping smokers quit. However, policymakers want to limit or ban flavours, putting our effort to end smoking-related deaths in jeopardy.
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Brussels Targets Ex-Smokers: EU Presidency Pushes 50% Hike in Proposed Vape …

BRUSSELS/STOCKHOLM, 20 February 2026 – The World Vapers’ Alliance (WVA) has joined a pan-European coalition of consumer groups in an open letter calling on the Swedish government to veto the latest draft of the …
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Vaping can save 200 million lives and flavours play a key role in helping smokers quit. However, policymakers want to limit or ban flavours, putting our effort to end smoking-related deaths in jeopardy.
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Australia’s Vape Prohibition is Fueling a Violent Black Market

CANBERRA, 13 February 2026– The World Vapers’ Alliance (WVA) has officially submitted its evidence to the Senate Legal and Constitutional Affairs References Committee, warning that Australia’s restrictive vaping laws are the primary driver of …
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Vaping can save 200 million lives and flavours play a key role in helping smokers quit. However, policymakers want to limit or ban flavours, putting our effort to end smoking-related deaths in jeopardy.
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