Brussels, 4.6.2026 — Sweden has come out against the EU’s plan to raise taxes on nicotine pouches ahead of this week’s renewed negotiations on the Tobacco Taxation Directive. The proposal would impose higher minimum …
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Vaping can save 200 million lives and flavours play a key role in helping smokers quit. However, policymakers want to limit or ban flavours, putting our effort to end smoking-related deaths in jeopardy.