Geneva, 20 November 2025 – Reports from Geneva reveal Denmark, backed by the European Commission, is aggressively pushing for a ban on vapes and nicotine pouches across the entire EU, in direct contradiction to …
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Vaping can save 200 million lives and flavours play a key role in helping smokers quit. However, policymakers want to limit or ban flavours, putting our effort to end smoking-related deaths in jeopardy.