Brussels, 13.11.2024—Sweden has achieved a remarkable milestone, reducing its smoking rate to just 5.3% – nearly reaching the EU’s target of below 5%. While other countries struggle to meet this goal by 2040, Sweden …
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Vaping can save 200 million lives and flavours play a key role in helping smokers quit. However, policymakers want to limit or ban flavours, putting our effort to end smoking-related deaths in jeopardy.