The World Vapers’ Alliance (WVA) held an art installation in front of the European Parliament with an important message for policymakers: “Flavours help smokers quit”. The art installation is the third in a series …

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Vaping can save 200 million lives and flavours play a key role in helping smokers quit. However, policymakers want to limit or ban flavours, putting our effort to end smoking-related deaths in jeopardy.