Press Releases

EU Commission makes misinformation its official policy

Brussels, 15 September 2025 — The European Commission’s official statement that “new nicotine products” have health risks comparable to smoking marks a new level of misinformation. Commissioner Varhelyi confirmed this in a written answer …
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Vaping can save 200 million lives and flavours play a key role in helping smokers quit. However, policymakers want to limit or ban flavours, putting our effort to end smoking-related deaths in jeopardy.
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Time’s Ticking: WHO Must Choose Science Over Bloomberg-Funded Dogma

9 August 2025 – With only 100 days to go until the WHO’s next global tobacco control conference, the World Vapers’ Alliance warns that COP11 is on track to become another disaster for public …
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Vaping can save 200 million lives and flavours play a key role in helping smokers quit. However, policymakers want to limit or ban flavours, putting our effort to end smoking-related deaths in jeopardy.
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COP11 Agenda Confirms WHO’s Hostility Towards Harm Reduction

29 July 2025 – The preliminary agenda for COP11 confirms that instead of facilitating a balanced, science-led discussion on how to reduce smoking-related deaths, the WHO and FCTC Secretariat have opted for an ideologically …
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Vaping can save 200 million lives and flavours play a key role in helping smokers quit. However, policymakers want to limit or ban flavours, putting our effort to end smoking-related deaths in jeopardy.
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Champions League of Harm Reduction: EU Sidelined as Reform Leaders Take the …

Brussels, 2 July 2025 – Brussels was transformed into a Champions League arena for tobacco harm reduction as the World Vapers’ Alliance (WVA) hosted a trophy ceremony in front of the European Parliament. Sweden, …
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Vaping can save 200 million lives and flavours play a key role in helping smokers quit. However, policymakers want to limit or ban flavours, putting our effort to end smoking-related deaths in jeopardy.
Read More >>

Champions League of Harm Reduction: EU Sidelined as Reform Leaders Take the …

Brussels, 2 July 2025 – Brussels was transformed into a Champions League arena for tobacco harm reduction as the World Vapers’ Alliance (WVA) hosted a trophy ceremony in front of the European Parliament. Sweden, …
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Vaping can save 200 million lives and flavours play a key role in helping smokers quit. However, policymakers want to limit or ban flavours, putting our effort to end smoking-related deaths in jeopardy.
Read More >>

Mouths Taped, Voices Heard – Protest Highlights Consumer Exclusion

Dublin, 23 June 2025 – Following yesterday’s lightshow, the World Vapers’ Alliance continues its “Voices Unheard – Consumers Matter!” campaign with a silent protest at the World Conference on Tobacco Control (WCTC). Demonstrators, their …
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Vaping can save 200 million lives and flavours play a key role in helping smokers quit. However, policymakers want to limit or ban flavours, putting our effort to end smoking-related deaths in jeopardy.
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Bloomberg’s War on Harm Reduction Faces Consumer Backlash at Tobacco Conf …

Dublin, 23 June 2025 – As the World Conference on Tobacco Control (WCTC) opens its doors in Dublin, a light show illuminated the conference centre tonight, visually representing the voices of millions of consumers …
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Vaping can save 200 million lives and flavours play a key role in helping smokers quit. However, policymakers want to limit or ban flavours, putting our effort to end smoking-related deaths in jeopardy.
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Croatian Government Proposes Harmful E-Liquid Tax and Shuts Down Public Deb …

Zagreb, 16 June 2025 – The Croatian government has proposed a punitive excise tax of €0.20 per millilitre on e-liquids, a measure that would dramatically increase prices for consumers who use vaping as a …
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Vaping can save 200 million lives and flavours play a key role in helping smokers quit. However, policymakers want to limit or ban flavours, putting our effort to end smoking-related deaths in jeopardy.
Read More >>

WVA: EPSCO Should Learn from Sweden, the Czech Republic, and Greece

Brussels, 17 June 2025 – The World Vapers’ Alliance (WVA) has issued an open letter to European health ministers ahead of this week’s EPSCO Council meeting, discussing the future of tobacco and nicotine policy. …
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Vaping can save 200 million lives and flavours play a key role in helping smokers quit. However, policymakers want to limit or ban flavours, putting our effort to end smoking-related deaths in jeopardy.
Read More >>

EU Turns Vapers into Piggy Banks: Lives at Risk as EU Commission Pushes for …

Brussels, 12 June 2025 – The European Commission’s newly leaked plan to hike taxes on vaping products, nicotine pouches, and heated tobacco is not about protecting public health—it’s a blatant cash grab. The leaked …
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Vaping can save 200 million lives and flavours play a key role in helping smokers quit. However, policymakers want to limit or ban flavours, putting our effort to end smoking-related deaths in jeopardy.
Read More >>
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