The World Vapers’ Alliance has welcomed news that the UK’s National Institute for Health and Care Excellence (NICE) has recommended that people should be able to use e-cigarettes to help them quit smoking. The …
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Vaping can save 200 million lives and flavours play a key role in helping smokers quit. However, policymakers want to limit or ban flavours, putting our effort to end smoking-related deaths in jeopardy.