{"id":6922,"date":"2026-04-03T09:49:30","date_gmt":"2026-04-03T13:49:30","guid":{"rendered":"https:\/\/worldvapersalliance.com\/?p=6922"},"modified":"2026-04-07T09:50:08","modified_gmt":"2026-04-07T13:50:08","slug":"cherry-picking-science-how-brussels-buried-the-data-that-works","status":"publish","type":"post","link":"https:\/\/worldvapersalliance.com\/en_gb\/cherry-picking-science-how-brussels-buried-the-data-that-works\/","title":{"rendered":"Cherry-picking science: How Brussels buried the data that works"},"content":{"rendered":"<p><strong><em>The European Commission has just\u00a0<a href=\"https:\/\/ec.europa.eu\/commission\/presscorner\/detail\/en\/ip_26_771\"><u>published<\/u><\/a>\u00a0its evaluation of the Tobacco Products Directive \u2014 the legal document that will shape tobacco and nicotine policy across the EU for the next decade. It is supposed to be an honest assessment of what has worked, what has not, and what needs to change. The headline finding: smoking across the EU has fallen by 14% since 2012. Brussels is celebrating this as a major achievement<\/em><\/strong>,\u00a0<strong>writes Michael Landl, director at World Vapers Alliance<\/strong>.<\/p>\n<p>While the Commission was busy congratulating itself, Sweden was doing something entirely different. This week, Stockholm\u00a0<strong><a href=\"https:\/\/www.can.se\/app\/uploads\/2026\/03\/can-rapport-242-vanor-och-konsekvenser-2025.pdf\"><u>announced<\/u><\/a>\u00a0<\/strong>its smoking rate has fallen to 3.7%. That is a 66% decline over the same period. Sweden did not do it with bans or by treating its citizens like children incapable of making informed choices. It did it by letting smokers switch to less harmful alternatives such as nicotine pouches, snus, and vaping.<\/p>\n<p>Read the full text <a href=\"https:\/\/www.eureporter.co\/general\/2026\/04\/02\/cherry-picking-science-how-brussels-buried-the-data-that-works\/\" target=\"_blank\" rel=\"noopener\">here<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>The European Commission has just\u00a0published\u00a0its evaluation of the Tobacco Products Directive \u2014 the legal document that will shape tobacco and nicotine policy across the EU for the next decade. It is supposed to be an honest assessment of what has worked, what has not, and what needs to change. The headline finding: smoking across the [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":6394,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[15],"tags":[],"class_list":["post-6922","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-wva-in-the-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Cherry-picking science: How Brussels buried the data that works - World Vapers&#039; Alliance<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/worldvapersalliance.com\/en_gb\/cherry-picking-science-how-brussels-buried-the-data-that-works\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Cherry-picking science: How Brussels buried the data that works - World Vapers&#039; Alliance\" \/>\n<meta property=\"og:description\" content=\"The European Commission has just\u00a0published\u00a0its evaluation of the Tobacco Products Directive \u2014 the legal document that will shape tobacco and nicotine policy across the EU for the next decade. 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